Gamelight
What is Gamelight?
Gamelight is one of the largest rewarded mobile marketing platforms with an award-winning AI Algorithm that analyses vast amounts of real-time data, including users' app usage, demographic data and behavioural patterns.
By employing advanced machine learning algorithms, the platform identifies apps that align with each user's specific interests and preferences to deliver high ROAS, ARPU and Retention to partners’ apps.
Gamelight boasts a broad global reach, available across North America, Europe, Korea and Japan.Notably, it stands as AppsFlyer's TOP Traffic source and has earned the titles of “Best Mobile Marketing Platform” by Digiday Technology awards, “Best UA Platform” by App Promo Summit, “Best AI Tool” by the dottComm awards and best “App Advertising Platform” at the App Growth Awards among others.
Gamelights ROAS Algorithm's vast data pool helps partners identify users with the highest likelihood of making a purchase in your app.This gives your app a clear advantage when you choose Gamelight over other UA sources that are simply connected 3rd party apps.
The easy-to-use self-serve dashboard provides you with real-time insights during the campaign which gives you more control and flexibility over your campaign.The dashboard makes it easy to optimize and understand your users better.
Users can earn points based on app usage duration and engagement, fostering progression within your apps.This Loyalty Program maximizes retention and engagement, fostering a dedicated fan base for immersive experiences.
KEY FEATURES
- ✔️ ROAS Algorithm with vast data pool.
- ✔️ Advanced machine learning algorithms for user interest identification.
- ✔️ User-friendly self-serve dashboard with real-time insights.
- ✔️ Reward Algorithm for maximizing retention and engagement.
USE CASES
- Increase retention and user engagement for mobile apps by partnering with Gamelight's AI algorithm to match users with apps that cater to their specific interests and preferences, resulting in higher ROAS and ARPU..
- Optimize marketing campaigns in real-time using Gamelight's user-friendly self-serve dashboard, which provides valuable insights into user behavior and demographics for better targeting and personalization..
- Expand global reach by leveraging Gamelight's AI technology to translate app content into multiple languages, ensuring accessibility for users in various regions and increasing the potential user base..