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What is Custify?
Custify is a customer success tool for B2B SaaS businesses. It is designed to enhance customer engagement by providing comprehensive insights into customer behaviors and interactions across various platforms, including CRM, support, and billing systems.
Custify helps in reducing churn and increasing customer lifetime value by allowing businesses to proactively manage customer relationships through detailed analytics and automated workflows.
360 Customer view: Custify pulls together data from multiple sources like CRM, support tickets, and billing information to provide a complete view of the customer’s journey.
Customer Health Scoring: It offers tools to track customer engagement and satisfaction, helping businesses identify at-risk customers and those who are likely to churn.
Automated Workflows: The platform allows the creation of customized playbooks for handling routine tasks, enabling customer success teams to focus on high-value activities.
Advanced Analytics: With detailed dashboards and reporting tools, Custify offers insights into key performance indicators and customer success metrics, such as churn rates and customer lifetime value.
Omnichannel Support: Custify integrates various communication channels into one platform, making it easier for teams to manage customer interactions seamlessly.
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- Onboarding and training: Custify is used by companies to streamline customer onboarding processes, ensuring that new customers understand and utilize the product effectively, which enhances satisfaction and retention
- Customer retention: by identifying customers who may be at risk of churning, businesses can proactively engage them with customized support or offers, thereby increasing the chances of retention
- Upselling and cross-Selling: Custify can identify potential upsell or renewal opportunities based on customer usage patterns and engagement levels, which helps sales and marketing teams to target offers more effectively.
